Real Goods Market & Eatery, AR. Founded 2018. Real Goods Market & Eatery was founded by the Hubbard family after years of health issues. Championing a wide selection of organic and natural foods, supplements, beauty products, and ready-made meals, Real Goods is proud to serve the...
St. Paul, Minnesota — May 6, 2026 — The Independent Natural Food Retailers Association (INFRA) has surpassed 400 member stores serving over 650 communities nationwide. This marks a significant milestone in the association’s growth, as it reached $3.4 billion in representative sales in 2025 and...
We recently celebrated 6 months of INFRA’s exclusive wellness brand, The Good Collective. What started as an idea to give members a way to compete in private label, build healthy margins, and become wellness destinations in their communities, is beginning to take shape on over 200 member store...
In early March, INFRA staff traveled to sunny Anaheim, CA for a week of connection and exploration at Expo West 2026. Every year, we look forward to Expo not only for a valuable snapshot of where the natural foods industry is headed, but also for meaningful moments to connect with INFRA Members...
At INFRA, being B Corp Certified means putting people and community impact at the center of everything we do. During B Corp Month, we’re reflecting on how this commitment shows up in all aspects of our business—through benefits that support employee wellbeing, flexible schedules that encourage...
Sustainability has always been a core tenet of INFRA’s model. As a cooperative at the center of independent business and natural foods, the retailers that make up our membership have always advocated for a food system that prioritizes soil health, promotes optimal nutrition, and protects our...
Akron Nutrition Center, Akron PA. Founded 1975. For more than 50 years, Akron Nutrition Center has been helping their community find clean, trusted natural food and wellness options so that they can live their best lives. With a focus on purity, potency, and transparency, Akron Nutrition...
Sunflower Shoppe in Colleyville and Fort Worth, TX is a third-generation, family-owned natural food and wellness market that has been serving Dallas-Fort Worth area since its founding in 1970. With a focus on customer service and knowledgeable staff, Sunflower Shoppe continues its family legacy...
2025 was a year of transition for independent natural retailers. Despite economic uncertainty, pricing pressure, and supply consolidation, independents continued to outperform expectations. Not because they were leading the way in technology, cost-cutting measures, or high-margin categories, but...
In recent years, wellness trends have been defined by hyper-personalization, an increased interest in clean label ingredients and transparency, and a focus on holistic whole-body health. As we move into 2026, INFRA is excited to partner with leading retail data provider SPINS to share our top 5...