Get to Know INFRA

In early March, INFRA staff traveled to sunny Anaheim, CA for a week of connection and exploration at Expo West 2026. Every year, we look forward to Expo not only for a valuable snapshot of where the natural foods industry is headed, but also for meaningful moments to connect with INFRA Members and trusted partners. This year’s read more

At INFRA, being B Corp Certified means putting people and community impact at the center of everything we do. During B Corp Month, we’re reflecting on how this commitment shows up in all aspects of our business—through benefits that support employee wellbeing, flexible schedules that encourage work-life balance, and a culture read more

Sustainability has always been a core tenet of INFRA’s model. As a cooperative at the center of independent business and natural foods, the retailers that make up our membership have always advocated for a food system that prioritizes soil health, promotes optimal nutrition, and protects our natural resources. As an organization, read more

Akron Nutrition Center, Akron PA. Founded 1975. For more than 50 years, Akron Nutrition Center has been helping their community find clean, trusted natural food and wellness options so that they can live their best lives. With a focus on purity, potency, and transparency, Akron Nutrition Center’s extensive digital catalog read more

Sunflower Shoppe in Colleyville and Fort Worth, TX is a third-generation, family-owned natural food and wellness market that has been serving Dallas-Fort Worth area since its founding in 1970. With a focus on customer service and knowledgeable staff, Sunflower Shoppe continues its family legacy while helping their community read more

2025 was a year of transition for independent natural retailers. Despite economic uncertainty, pricing pressure, and supply consolidation, independents continued to outperform expectations. Not because they were leading the way in technology, cost-cutting measures, or high-margin categories, but because of their continued commitment read more

In recent years, wellness trends have been defined by hyper-personalization, an increased interest in clean label ingredients and transparency, and a focus on holistic whole-body health. As we move into 2026, INFRA is excited to partner with leading retail data provider SPINS to share our top 5 wellness trends for the year ahead. read more